Create trackable campaign URLs with custom UTM parameters for accurate marketing analytics
Understanding campaign tracking
Identifies the source of your traffic (e.g., google, facebook, newsletter)
Identifies the marketing medium (e.g., cpc, email, social, banner)
Identifies the specific campaign name (e.g., summer_sale, product_launch)
Identifies paid search keywords (optional, mainly for Google Ads)
Differentiates similar content or links in the same campaign (A/B testing)
Track all these parameters in Google Analytics, Facebook Ads Manager, and other platforms